All categories
Featured selections
Trade Assurance
Buyer Central
Help Center
Get the app
Become a supplier

About nutella 400g

Types

Nutella 400g is a hazelnut spread loved around the globe. There are several types to cater to diverse tastes and preferences.

The original smooth and creamy Nutella is the most popular variety. The unique blend of hazelnuts, cocoa, milk, and sugar makes a rich and indulgent spread. It is perfect for slathering on toast, pancakes, or waffles as a sweet treat. The company also has a less sweet variant called Nutella with hazelnuts and Milk. It contains 30% less sugar.

For those allergic to nuts, there’s a range free variant manufactured in Nutella’s dedicated nut-free facility.

Nutella fans can also buy seasonal and special editions. These include Nutella with red fruit and Nutella B-ready. The Nutella B-ready is a crispy waffle stick that comes conveniently packed. Nutella supplies seasonal variations every winter holiday, such as Nutella Christmas packaging.

Nutella also collaborates with designers and popular cartoon characters such as Snoopy and Hello Kitty. These ones are often available at a premium or only in select countries.

How to Use

Nutella can be enjoyed in diverse ways beyond simply spreading it on toast for breakfast or as a snack. It adds a delightful touch to numerous recipes.

Bakers can add Nutella to multiple baked goodies. These include cakes, cupcakes, and brownies as a frosting or filling. One popular cake that uses Nutella as a main ingredient is the Nutella lava cake. It is an indulgent dessert that oozes with Nutella once sliced open. Other than adding it to cakes, brownies, and cupcakes, it can also be used as a frosting.

Cookies are yet another baked good where Nutella can be used. Nutella stuffed cookies are renowned for their soft and chewy texture. Nutella swirls in a pound cake create a marbled effect that makes the cake look more appetizing.

Nutella can also elevate pancakes, waffles, and French toast. Spreading it on a warm pancake or waffle makes it easy to create a portable French toast. The spread’s warmth melts it and blends it with the pancake or waffle’s fluffiness.

Besides these, Nutella can be used to elevate smoothies, milkshakes, and coffee. Adding a spoon of Nutella turns a regular smoothie into a creamy, chocolatey delight. A Nutella milkshake is a thicker version of these smoothies. Adding Nutella to frostings turns ordinary cakes into sophisticated creations. Nutella frosting makes chocolate and vanilla cakes richer and creamier.

Nutella can refine plain coffee by blending it into a creamy, chocolate-hazelnut brew. This makes for a decadent afternoon treat for all lovers of high-calorie coffee.

Hungry consumers can find various recipes on social media platforms. TikTok and Instagram are especially notorious for viral Nutella recipes. Videos on these platforms boast quick and easy treats like Nutella sushi or fruit dipped in Nutella. Nutella login people accounts even challenge themselves to finish giant jars within a stipulated time, often sans toast.

Industry

Nutella is a significant part of the global spread industry, which includes jams, jellies, and fruit butters. This segment of the food industry generates more than $11 billion in revenue annually.

The spread industry is notable for its diversity. Offerings include fruit-based spreads like strawberry jam and orange marmalade. There’s also chocolate, cocoa, and nut butter spreads. Hazelnut spreads like Nutella account for a generous market share of the nut butter category.

The spread market is largely dominated by veteran, globally recognized brands. However, regional and niche players are on the rise. Demand for organic and natural spreads is on the rise. This is due to an increase in consumer interest in healthy and clean-label goods. As such, manufacturers are offering options like fruit spreads and nut butters that are free of preservatives, additives, and artificial sweeteners.

Social media has ignited interest in the spread industry as a whole. Consumers and wholesale buyers alike create content and share that promotes innovation within the industry.

Packaging and sustainability practices affect the practices of players in the spread industry. Many producers are switching to recyclable and biodegradable materials. This is as a result of growing concern over plastic pollution and environmental impact. New glass Nutella jars are recyclable and eco-friendly, as mentioned above. They even make cute, collectable, and practical items, which adds value for buyers.

Food service establishments are major buyers of spreads. They use these products in breakfast offerings, baked goods, and pastries. Nutella, specifically, is a beloved in cafes and bakeries for its versatility and indulgent taste.

Besides all these, the spread industry faces challenges. These include fluctuating commodity prices and supply chain disruptions such as war and pandemics. Such challenges directly affect the availability and cost of ingredients like cocoa, sugar, and hazelnuts.

Benefits

Nutella 400g is not only delicious but also offers various benefits that make it a popular choice among consumers.

The spread's rich and creamy texture easily glides onto a range of substrates, from toasted bread to pancakes. It makes every bite decadent and enjoyable. Buyers can also use the thick hazelnut-chocolate spread in diverse desserts like brownies and cakes. Adding Nutella enhances the dish’s overall flavor profile regardless of how it is prepared.

Nutella contains high-quality ingredients such as pure hazelnuts and cocoa. This makes it a more wholesome treat compared to other spreads that are loaded with additives and preservatives.

The brand’s commitment to sustainability and the use of responsibly sourced ingredients such as palm oil that meets sustainability standards appeals to environmentally conscious consumers.

Nutella 400g offers great value as a large jar that lasts longer than smaller-sized jars. This makes it a cost-effective purchase for households and avid fans. The product's versatility means it suits spreading, baking, or even enjoying straight from the jar. This versatility makes it a staple in practically every kitchen.

Although it is indulgent, Nutella can be part of a balanced diet when consumed in moderation. Its rich flavors satisfy even the strongest sweet tooth and reduce the urge to snack on less satisfying treats.

How to Store

Buyers should always keep the Nutella jar closed tightly even if they do not finish the entire jar in one sitting. This helps prevent air from entering the jar and affecting the spread’s texture. It also helps the spread stay fresher for longer.

Nutella does not require refrigeration. Users should store it in a cool, dry place away from direct sunlight. These contribute to the spread’s consistency and flavor. Refrigerating Nutella is not advised. Cold temperatures make the spread too thick and difficult to spread. It will also lose the smooth and creamy texture that this spread is notorious for.

Nutella typically has a shelf life of around 12 months. This is unless stated otherwise by the manufacturer. To maximize freshness, consumers should check the expiration date and finish the spread before that date. They should also avoid using dry or dirty utensils to scoop out the spread. It can introduce bacteria or contaminants that spoil the spread faster than it is supposed to.

Lastly, buyers should always clean the jar before closing it to ensure that no Nutella residue is left on the rim. This will prevent the rim from being messy the next time they take the jar out or close it. A clean jar adds to the spread’s hygiene and keeps its environment conducive for storage.

Q&A

Q1. Is Nutella 400g worth buying in bulk for resale purposes?

A1. Yes. Nutella has a huge following across the globe. Its versatility, peculiarity, and creativity make it a staple for consumers. The quintessential hazelnut spread enjoys a continuously robust demand in the food market. This unrivaled popularity creates a strong foundation for retailers to sell the product consistently.

Q2. How big is the Nutella market?

A2. Nutella has a market share of 35% in the hazelnut spread market. This accounts for more than 1 million jars acquired daily by consumers around the planet.

Q3. What are the common Hazelnut spread flavors?

A3. Besides the Traditional Hazelnut spread flavor, other popular flavors include Chocolate, white chocolate, and milk caramel variations. Some brands also offer seasonal flavors or limited-time editions to keep the product line exciting.

Q4. What are some popular hazelnut spreads to buy in bulk?

A4. Some popular Nutella alternatives to consider for wholesale buyers include Skippy, Jif, Smuckers, and Peter Pan.

Q5. What are some strategies for selling the Nutella spread online?

A5. Retailers should drive consumers to irresistible offers using social media and email marketing. They should honor and make a provision for loyal customers and special deals to retailers. Creating campaigns around special occasions or using eye-catching visuals can help highlight the spread's versatility and indulgent nature.